Custom illustrations for Worldcoin's learning section
Worldcoin is a decentralized open source protocol supported by a global community of developers, economists and technologists committed to expanding participation in, and access to, the global digital economy.
The agency handling Worldcoin’s web and product design contacted me to collaborate on creating over 100 illustrations for their learning section. With the established illustration style and color palette, my role was to refine the themes and execute the illustrations.
INDUSTRY
Blockchain
SERVICES
Illustration
YEAR
2023
Goals and challenges
The goal of each illustration was to maintain the overall style, incorporate a subtle 'hand-drawn' feel using textured brushes, apply the appropriate category color, and effectively capture the theme's concept.
What Is Cryptocurrency?
Who owns the most Bitcoin?
What are payment rails?
What is inflation?
What is a governance token?
What is Cardano?
Dropping the colors
During the process, the stakeholders opted for a more sophisticated and mature color scheme, moving away from the original palette. We proposed three recoloring approaches to align with their updated requirements.
Final illustrations
Stakeholders opted for a black-and-blue color scheme, which required recoloring a total of 156 illustrations. Here are a few examples:
Ethereum virtual machine
How to create a NFT?
What is a crypto faucet?
What is proof of work?
How to research crypto?
History of ethereum?
Crypto portfolio management
What is a bull market
What is feer and greed index?
How to cash out bitcoin?
What is cardano?
What does minting an NFT mean?
